TWO national retailers have renewed their leases at Freshney Place, signalling their ongoing commitment to Grimsby and local customers.
The Perfume Shop and Trespass have both secured their future position at the centre, as it undergoes a £50 million redevelopment that will see it evolve into a leading leisure and retail destination for the region.
The ambitious redevelopment – the largest in the history of Grimsby, includes the addition of a new cinema, a reimagined market space, and a dedicated food court – all designed to bring a fresh, modern, and vibrant feel to the town centre.
Elliot Andrews, Freshney Place centre manager said: “We’re delighted that Trespass and The Perfume Shop have renewed their leases and committed to the centre. Freshney Place is transitioning into a new offering for the town and it’s fantastic to see businesses investing in that journey alongside us. As popular, national brands they add significant value to our retail offering.”
The centre currently sits at 95% occupancy, reflecting the confident mood amongst tenants ahead of the leisure extension, which is due to complete in 2027.
Jason Sargent, senior leasing manager at Queensberry Real Estate, which manages the centre on behalf of owners North East Lincolnshire Council, said: “Occupancy levels are more than healthy, and Freshney Place continues to demonstrate strong appeal to both national and independent brands. The decision by Trespass and The Perfume Shop to recommit to the centre underpins the confident mood in the town centre. We’re looking forward to sharing more positive news in the near future.”
Freshney Place was purchased by the council in 2022 and is a cornerstone of its long-term regeneration vision. Several additional projects are also under way including the Alexandra Dock Housing scheme, to build 120 new homes in the heart of the town as well as the recently opened Horizon Youth Zone.
Council Leader, Cllr Philip Jackson, said: “What we are seeing now is a town centre that is transforming – new homes, businesses, the Community Diagnostic Centre and the Horizon Youth Zone bring with them more footfall, and those people are set to be served by vastly improved and attractive leisure, food and retail spaces. It is great to see.”
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